Quillfield Mechanical: M&A Case Study with Answer

Should a commercial HVAC services company buy a regional competitor for $180 million, and what is the most it should pay? A free medium m&a case study with 6 questions, 4 exhibits and a model answer for every question. About 35 minutes. No login to read.

The live case is a different client with its own data, so you practice without knowing the answers. The client and every number on this page are made up for practice.

Industrial services / HVAC and building maintenance · Interviewer-led · BCG style

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The case

Our client, Quillfield Mechanical, is a $410 million commercial HVAC and building-maintenance services company in the US Southeast. It has the chance to buy Sablecrest Air, a regional competitor with $120 million of revenue and $14.4 million of EBITDA, whose two founders are asking $180 million. The CEO wants to know whether to buy Sablecrest, and at what price.

Quillfield installs, repairs and maintains heating, cooling and ventilation systems in offices, warehouses, retail centers and public buildings. It runs 38 branches, employs about 1,300 technicians and earned $49 million of EBITDA last year. About half of its revenue comes from multi-year maintenance contracts, which the CEO sees as the most valuable part of the business.

Sablecrest operates 11 branches across the Carolinas, four of them in metro areas where Quillfield already has a branch. Its founders want to retire, and their banker is running a sale process with final bids due in three weeks. Quillfield's CEO likes the regional fit but worries about overpaying in a hot market for HVAC service businesses.

Interviewer's data, shared if asked
  • Sablecrest has no debt; the $180 million asking price is cash-free and debt-free.
  • Quillfield has $70 million of cash, and its lenders are comfortable with debt up to 3x combined EBITDA.
  • The only other bidder is a private equity fund with no HVAC business in the region, so it cannot capture branch, purchasing or back-office savings.
  • Sablecrest's two founders personally manage its 20 largest accounts and plan to step back within a year of the sale.
  • Sablecrest employs 380 technicians; skilled HVAC technicians are scarce across the region.

Question 1 · Structure

How would you structure your analysis of whether Quillfield should buy Sablecrest, and at what price?

Hint: An acquisition is worth doing when standalone value plus the synergies only this buyer can capture is above the price, after risks. Build your buckets around that equation.

Model answer

The deal makes sense if Sablecrest's standalone value plus the synergies Quillfield can realistically capture, minus integration costs, is comfortably above the price. So I would answer three questions: what is Sablecrest worth on its own, what is it worth to Quillfield specifically, and how much of that extra value can we afford to hand to the sellers given the risks.

I would value Sablecrest by segment, because a maintenance contract, a repair call and a fixed-price installation project are very different businesses with different margins, growth and multiples.

  • Standalone value: revenue and EBITDA by segment, growth, quality of the contract base, comparable deal multiples.
  • Synergies: cost (overlapping branches, purchasing, back office), revenue (selling Quillfield services to Sablecrest customers), one-time integration costs, and dis-synergies such as customers lost when branches close.
  • Price: asking price vs standalone value, share of synergies paid away, what the competing bidder can afford, and how Quillfield funds it.
  • Risks and integration: customer concentration, founder-held relationships, technician retention, project execution, systems and culture.

What the interviewer is looking for

  • Good: covers standalone value, synergies, price and risks.
  • Strong: frames the decision as standalone value plus net synergies vs price, and plans to value the segments separately.
  • Excellent: asks early who else is bidding and what they can pay, because a buyer without synergies sets the floor of the negotiation.

Push-back: Why not just apply one industry multiple to Sablecrest's $14.4 million of EBITDA and be done with it?

Question 2 · Exhibit

Here is Exhibit A. What does it tell you about the quality of Sablecrest's business?

Exhibit A: Sablecrest Air revenue and margin by segment, 2025
Exhibit A: Sablecrest Air revenue and margin by segment, 2025
Segment2025 revenue ($M)EBITDA marginExpected growth per year
Maintenance contracts5018%6%
Repair and service calls4012%3%
New installation projects302%-5%
Total12012%about 2%

$ millions. Maintenance contracts are 1 to 3 year agreements; installation projects are mostly fixed-price.

Hint: Turn each segment's margin into EBITDA dollars, then compare each segment's share of revenue with its share of EBITDA and its growth.

Model answer

Segment EBITDA is $9.0 million from maintenance (18% of $50M), $4.8 million from repair (12% of $40M) and $0.6 million from projects (2% of $30M), which adds up to the $14.4 million total.

Maintenance contracts are 42% of revenue but 62.5% of EBITDA, and they are the fastest-growing segment at 6% a year. Installation projects are 25% of revenue but only about 4% of EBITDA, and they are shrinking. So Sablecrest is really a maintenance business with a low-margin project arm attached.

Because the profitable segment grows fastest, EBITDA should grow about 4.5% next year at constant margins, roughly twice the 2.25% revenue growth. The value of this deal rests on the maintenance contract base, so renewal rates and who owns those customer relationships are the first things to diligence.

Model answer for question 2
SegmentEBITDA ($M)Share of revenueShare of EBITDA
Maintenance contracts9.042%62.5%
Repair and service calls4.833%33%
New installation projects0.625%4%
Total14.4100%100%

What the interviewer is looking for

  • Good: computes segment EBITDA and sees that maintenance carries the business.
  • Strong: compares share of revenue with share of EBITDA and links growth to the segment mix.
  • Excellent: notes that EBITDA grows faster than revenue because of mix, and turns the finding into diligence priorities (renewals, relationships, project risk).

Push-back: Projects barely make money. Should Quillfield ask the sellers to carve them out of the deal?

Question 3 · Math

Using Exhibits A and B, what is Sablecrest worth on a standalone basis, and how does that compare with the $180 million asking price?

Exhibit A: Sablecrest Air revenue and margin by segment, 2025
Exhibit A: Sablecrest Air revenue and margin by segment, 2025
Segment2025 revenue ($M)EBITDA marginExpected growth per year
Maintenance contracts5018%6%
Repair and service calls4012%3%
New installation projects302%-5%
Total12012%about 2%

$ millions. Maintenance contracts are 1 to 3 year agreements; installation projects are mostly fixed-price.

Exhibit B: Recent deal multiples for US commercial HVAC service businesses, 2023 to 2025
Exhibit B: Recent deal multiples for US commercial HVAC service businesses, 2023 to 2025
Business typeTypical EBITDA marginDeal multiple (x EBITDA)Number of deals
Recurring maintenance contracts16 to 20%12x14
Repair and service calls10 to 14%9x22
New installation projects2 to 6%6x9

Enterprise value / trailing EBITDA, cash-free and debt-free.

Hint: Apply each segment's own deal multiple to that segment's EBITDA, add them up, then express the asking price as a multiple of total EBITDA.

Model answer

Valuing each segment at its own multiple: maintenance $9.0M x 12 = $108.0M, repair $4.8M x 9 = $43.2M, projects $0.6M x 6 = $3.6M. Standalone value is about $154.8 million, or about $155 million.

That is a blended 10.75x EBITDA. The asking price of $180 million is 12.5x EBITDA, which is above even the maintenance-contract multiple, and about $25 million above standalone value. Quillfield can only justify that premium with synergies.

Model answer for question 3
SegmentEBITDA ($M)MultipleValue ($M)
Maintenance contracts9.012x108.0
Repair and service calls4.89x43.2
New installation projects0.66x3.6
Total14.410.75x154.8

What the interviewer is looking for

  • Good: applies multiples to EBITDA and lands near $155 million.
  • Strong: values segment by segment instead of one blended multiple, and states the asking price as 12.5x.
  • Excellent: points out that 12.5x is above the best segment's multiple, so the sellers are already pricing in a buyer's synergies.

Push-back: The banker says Sablecrest deserves 12x across the board because HVAC services are hot. What do you say?

Question 4 · Math

Quillfield's integration team estimated the synergies in Exhibit C. How much are they worth, and what is the most Quillfield should pay?

Exhibit C: Synergy estimates from Quillfield's integration team
Exhibit C: Synergy estimates from Quillfield's integration team
LeverBaseAssumption
Branch consolidation4 of Sablecrest's 11 branches overlap a Quillfield branch$0.9M rent and overhead saved per closed branch
PurchasingSablecrest buys $40M of equipment and parts per yearQuillfield pays 6% less for the same items
Back officeSablecrest's dispatch, billing and IT cost $3.0M per year50% can be removed
Controls cross-sell1,600 Sablecrest maintenance customers10% buy a $25,000 per year building-controls contract at 30% EBITDA margin
One-time integration costSystems, rebranding, severance, lease exits$9M, spent in year 1

All savings are annual run-rate EBITDA unless stated as one-time.

Interviewer's data, shared if asked
  • Quillfield values run-rate synergies at 8x EBITDA, below the segment multiples, because they are not yet proven.
  • Synergies reach full run-rate in year 2; ignore timing for this estimate.
  • The controls cross-sell has never been tested with Sablecrest customers.

Hint: Size each lever as annual EBITDA, keep cost and revenue synergies apart, capitalize them, then subtract the one-time cost and add standalone value.

Model answer

Cost synergies: branches 4 x $0.9M = $3.6M, purchasing 6% of $40M = $2.4M, back office 50% of $3.0M = $1.5M, so $7.5 million a year. The controls cross-sell is 160 customers x $25,000 = $4.0M of revenue, worth $1.2 million of EBITDA at 30%. Total run-rate synergies are $8.7 million.

At 8x, cost synergies are worth $60 million, or $51 million after the $9 million integration cost. The cross-sell would add $9.6 million, but it is untested, so I would treat it as upside and not pay for it.

Value to Quillfield is $154.8M + $51M = about $206 million, which is the walk-away price. At $180 million Quillfield would pay a $25.2 million premium, handing the sellers about 49% of the net cost synergies it has to work to deliver.

Model answer for question 4
LeverAnnual EBITDA ($M)Value at 8x ($M)
Branch consolidation3.628.8
Purchasing2.419.2
Back office1.512.0
Cost synergies7.560.0
One-time integration cost-9.0
Net cost synergies51.0
Controls cross-sell (upside)1.29.6

What the interviewer is looking for

  • Good: sizes the four levers correctly and gets about $8.7 million of run-rate synergies.
  • Strong: separates cost from revenue synergies, nets out the one-time cost and gets a walk-away price near $206 million.
  • Excellent: refuses to pay for the untested cross-sell and frames the $180 million price as the share of synergies given to the sellers.

Push-back: The value is $206 million and the price is $180 million. That looks like $26 million of free money. Why not just sign?

Question 5 · Judgment

Exhibit D compares Sablecrest with Quillfield on a few operating indicators. What are the biggest risks in this deal, and how should they change what Quillfield offers?

Exhibit D: Operating indicators, Sablecrest vs Quillfield, 2025
Exhibit D: Operating indicators, Sablecrest vs Quillfield, 2025
MetricSablecrestQuillfield
Maintenance contract renewal rate88%91%
Annual technician turnover24%16%
Revenue from largest single customer9%3%
Fixed-price projects over budget35%15%

Share of revenue, contracts, technicians or projects as labeled.

Interviewer's data, shared if asked
  • The largest customer is a county government's portfolio of 60 office buildings, served under a maintenance contract at the segment's 18% margin. It is re-tendered in 2027.
  • Quillfield's integration team assumes 70% of cost synergies are delivered in a typical acquisition of this size.
  • A retention bonus of $5,000 per technician, paid after 18 months, has worked in Quillfield's past deals.

Hint: Turn the worst-looking rows into dollars of value at risk, and compare them with the $25.8 million cushion between the walk-away price and $180 million.

Model answer

The cushion at $180 million is thin. Value to Quillfield is about $205.8 million, so the price leaves $25.8 million for things that go wrong. Two risks alone could eat most of it.

Customer concentration: the largest customer is 9% of revenue, or $10.8 million, worth $1.9 million of EBITDA at 18%. Losing it at the 2027 re-tender would cost about $23.3 million of value at 12x, leaving a cushion of only $2.5 million. The founders own the top relationships and are leaving, which makes this more likely.

Synergy delivery: if Quillfield delivers 70% of cost synergies, as in a typical deal, net synergies fall to $33 million and value to $187.8 million, a cushion of $7.8 million.

People and projects: technician turnover is 24% vs 16% at Quillfield, and technicians are the scarce asset in this business. One in three fixed-price projects runs over budget, so the project arm can turn a $0.6 million profit into a loss.

  • Offer $165 million upfront plus an earn-out of up to $15 million over two years, paid only if the county contract is renewed and maintenance renewals stay at 88% or higher. The upfront price gives the sellers about 20% of net cost synergies instead of 49%.
  • Use the competing bidder as leverage: a private equity fund without local synergies can justify about $155 million, so Quillfield does not need to match the full ask upfront.
  • Fund a technician retention pool of about $1.9 million ($5,000 x 380) before closing, and keep the founders on paid transition contracts for the top 20 accounts.
  • In diligence, review every open fixed-price project and stop bidding fixed-price jobs below a set margin.

What the interviewer is looking for

  • Good: names customer concentration, founder relationships and technician turnover as risks.
  • Strong: puts dollar values on the biggest risks and compares them with the cushion at the asking price.
  • Excellent: turns the risks into deal terms (earn-out, retention pool, founder transition) and uses the synergy-less rival bidder as negotiating leverage.

Push-back: If Quillfield offers less than the ask, the private equity fund may win. Are you comfortable losing the deal?

Question 6 · Synthesis

The CEO has five minutes before the board call. What is your recommendation?

Hint: Answer first with the offer, then the two or three numbers behind it, then the risks and next steps.

Model answer

Buy Sablecrest, but not at $180 million upfront. Offer $165 million in cash plus up to $15 million in earn-out tied to renewing the county contract and keeping maintenance renewals at 88% or higher.

Sablecrest is worth about $155 million on its own, driven by a maintenance business that earns 62.5% of its EBITDA and grows 6% a year. Cost synergies of $7.5 million a year add about $51 million after integration costs, so the deal is worth about $206 million to us. At the full $180 million we would give the sellers half of those synergies and keep a $26 million cushion that losing the largest customer alone would almost wipe out.

The rival bidder has no synergies, so we can hold firm. Before signing we need to diligence the county contract and the project overruns, and lock in technician retention and a founder transition.

What the interviewer is looking for

  • Good: gives a clear yes or no with a price.
  • Strong: backs it with standalone value, synergy value and the cushion at the asking price.
  • Excellent: offers a deal structure that shares the risk with the sellers and names what would make Quillfield walk away.

Model recommendation

Show the recommendation

Buy Sablecrest, but do not pay $180 million upfront: offer $165 million in cash plus up to $15 million in earn-out tied to renewing the largest customer and keeping maintenance renewals at 88% or higher.

Standalone, Sablecrest is worth about $155 million (segment multiples on $14.4 million of EBITDA, 62.5% of it from maintenance contracts). Cost synergies of $7.5 million a year are worth about $51 million after $9 million of integration cost, so the deal is worth about $206 million to Quillfield.

At $180 million Quillfield would hand the sellers about half of those synergies and keep a $25.8 million cushion, which losing the largest customer ($23 million of value) would almost erase. The private equity bidder has no synergies and should not go much above $155 million, so Quillfield has room to negotiate.

Next steps: diligence the county contract and the 35% project overrun rate, set a $1.9 million technician retention pool and founder transition contracts before signing, and treat the $1.2 million controls cross-sell as upside, not price.

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Written by Road to Offer. Updated November 6, 2026. Every client and number in this case is made up for practice.